Ray Donovan:
Season 7 On-Air Promo Campaign

 

Photography and co-art direction

For season 7 of Ray Donovan, Showtime kept a neo-noir aesthetic, using New York City as the backdrop, but wanted something different from the previous season. Instead of imposing, low angle photography, the idea here was to show the city from above to suggest the main character’s sense of being in charge of the situation.

Photography

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On-Air Package

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Full credits:
SVP Design: Erik Friedman
VP Design: Christina Black
Creative Director: Jason Mammen
Art Director: Jen Epstein, Mario de Toledo Sader
Design and Animation: Lu Liu
Photography: Mario de Toledo Sader
Graphics Producer: Soon Kwon
Line Producer: Katelyn Brady

Produced at: Showtime

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